USA Computer Surplus

Texas-based electronics retailer, renowned for offering high-quality, renewed electronics at affordable prices, approached me to develop a type-based badge that would elevate their brand identity. Committed to exceptional customer service and a diverse product lineup, the retailer sought a visual representation that captures the essence of their mission.

I crafted a bold system of typography and color choices that reflect their blazing-fast service and extensive selection. This cohesive identity not only showcases their dedication to quality but also positions them as a trusted destination for consumers seeking value in their electronics purchases.